Activewear is mostly made from plastic and worn like a second skin, but it’s now known that toxic chemicals can seep into the body during intense activity, disrupting its natural state.
This is painfully ironic. We exercise to be healthy, to feel good, detox, and strengthen our bodies and minds, yet we end up caught in a contradiction: a living, breathing paradox.
founders note
The dopamine and endorphin release from intense endurance sports is among the most powerful the brain can produce. Having lived with addiction while also being a lifelong runner, this made so much sense.
Lately, I’ve felt a strong pull to share what I’ve learned about brain health. You’ll soon find these insights and learnings on our Articles page.
If this project indirectly helps even one person, that would mean the world to me.